Squarespace 2025 Update: Complete Guide to New Features & Updates

Being trained on data up to October of 2023, I am not privy to any specific updates for squarespace in 2025, since they would not exist or be announced yet. But I can say what I think they would like to continue doing in terms of updates based on previous trends and industry updates. We want to give you a speculative preview of what those Squarespace 2025 updates could look like.

Some Major Updates of 2025

Because my knowledge is capped at October 2023, I cannot give you new details about 2025 updates for any platform, including Squarespace, because they may not have been announced yet or are not available. But I can give my speculations on possible major updates that will probably correspond to the trends and the users. Here's an overview of what can be expected in 2025 regarding significant updates for platforms like Squarespace, considering the latest technological trends and market trends:

AI-Driven Personalization

• Hyper-Personalized User Experiences: Websites will employ advanced AI algorithms to dynamically change content, layouts, and recommendations based on visitor behavior, location, and preferences

• AI-Powered Chatbots:  The chatbots that can understand complex customer queries, provide personalized support, and even perform transactions.

Immersive Technologies

• Augmented Reality (AR) Integration: E-commerce, helping customers visualize products in their real-world environment (e.g.: green furniture, clothes, or accessories).

• Virtual Reality (VR) Showrooms: Online showrooms are made up of viewing tours where users can experience 360-degree views of properties or other offerings that will benefit from the experiences VR can provide.

Blockchain and Web3 Integration

• Decentralized Websites: Allowing for internet domains and web hosting through blockchain technology, creating a decentralized web experience.

• NFT Marketplaces: Bundled tools to create and manage NFT marketplaces that enable businesses to sell digital assets directly from their sites.

• Crypto Payments: Some e-commerce platforms integrate crypto payment options on a native base.

Advanced E-Commerce Capabilities

• Unified Commerce Platforms:  Integration of online and offline sales channels, real-time inventory management, and omnichannel marketing tools.

• AI-Powered Product Recommendations: Finding smarter ways to process user behavior for auto-suggesting highly targeted products.

• Voice Commerce: Integration with voice-activated shopping, allowing customers to shop through voice controls with devices like Alexa or Google Assistant.

Advanced Analytics and Insights

• Predictive Analytics: AI-based insights that forecast user behavior, sales trends, and marketing efficacy.

• Customer Journey Mapping: Tools that enable visualization and optimization of customer journeys across several touchpoints.

E-commerce and payment Updates:

Squarespace Payments:

1. Squarespace introduces a native payment solution designed for users selling on the platform.

2. This new payment tool ensures fast and secure transactions, providing a seamless experience for both businesses and customers.

3. The onboarding process is kept simple, making it easy for users to integrate the payment solution into their Squarespace websites.

   Client Invoicing:

1. The Client Invoicing feature lets users do everything in one place with their business on Squarespace.

2. It helps users vet leads and receive payment via a streamlined, customizable process.

3. Among the new tools are client intake forms, which offer a standardized method for gathering important information from prospective clients.

4. It upgrades the already touted CRM (Customer Relationship Management) system, which enables users to better organize, manage, and take care of their client information.

5. A streamlined, brand-cohesive approach with customizable templates for professional invoices.

6. The project tracking feature gathers client details, invoices, and tasks in a single place so that you can better manage your projects.

   Courses:

1. Squarespace enables users to profit from their knowledge in professional online courses enabled by Fluid Engine™.
2. It comes with great layouts, video lessons, tracking progress, etc.
3. This is a great opportunity for users to create an additional revenue stream while educating their consumers.

Commerce Tools:

1. Squarespace improves its commerce tools to simplify and streamline selling physical and digital products.
2. A better customer experience is driven by fulfillment profiles, checkout enhancements, and improved order tracking.
3. Here are UPS® shipping labels for your easier shipping process.
4. Enhanced subscription features, along with improvements to the shop page and product listings, are aimed at enhancing the online shopping experience.
5. It rolls out a new add-to-cart feature that makes shopping another step more convenient ent to shopping.

Acuity Scheduling:

• Acuity Scheduling, integrated with Squarespace, undergoes platform advancements and receives a fresh branding approach.

• The client booking experience is streamlined with a centralized dashboard for easy navigation.

• Mobile app tools are enhanced, including the introduction of mobile payment links.

• Additional features like automated email receipts, hassle-free invoice creation, and management contribute to an overall improved scheduling and payment experience.

Email Marketing:

• Squarespace aims to convert site visitors into repeat customers with updated email marketing tools.

• Enhanced email automations provide users with more sophisticated and targeted communication.

• Seasonal email templates add a personalized touch to marketing campaigns.

• An editable discount field is introduced, offering users a strategic tool to encourage repeat purchases.

These detailed updates collectively contribute to a more robust and feature-rich Squarespace experience, catering to various aspects of online business management and customer engagement. 

Updates for website creation :

Cutting-edge tools and technologies for seamlessly crafting a distinctive brand and integrated experience across all your online platforms.

Squarespace Domains:

• Your online journey starts with a domain, and Squarespace is enhancing its domains platform.

• New domains like .nz or .fr are being introduced, along with features such as domain and email forwarding.

• Bulk domain management is now available, and the domains dashboard has been revamped for a simplified management experience.

Squarespace AI:

• Introducing AI-powered tools to simplify content creation on your website.

• Squarespace AI facilitates the generation of nearly-final content across various platforms, including the website text editor, Email Campaigns, Commerce stores, and Squarespace Blueprint.

• This innovation streamlines the process, bringing your website closer to completion and allowing for efficient customization to reflect your unique brand identity.

Bio Sites Pro:

Expanding Bio Sites, Squarespace introduces Bio Sites Pro, a premium tier with enhanced customization, engagement, and monetization features.

The Bio Sites web editor option is now available, offering an easier way to create and update Bio Sites from any web browser.

Bio Sites Pro enhances the functionality of these one-page link-in-bio sites, providing users with more options for personalization and interaction.

Expanded Extensions:

Squarespace is broadening its platform functionality with the addition of a dozen new Extensions.

These extensions aim to provide users with a wider range of tools and features, further expanding the capabilities of the Squarespace platform.

These updates showcase Squarespace's commitment to offering a comprehensive suite of tools and features to enhance the user experience, from domain management to AI-powered content creation and expanded platform functionality. If you have any specific questions or need further details on any of these features, feel free to ask!

Saved Sections:

Squarespace has introduced a new feature allowing users to save sections for reuse on other pages. By clicking the heart icon, users can save an entire section, including all its design elements, and duplicate it elsewhere on their website.

Two important points to note about this feature:

• This functionality applies to Squarespace 7.1, and like most feature updates, it is limited to this version.

• It's essential to be aware that the saved content does not auto-sync. Any modifications made in one section will need to be manually replicated elsewhere on the website.

This feature provides users with a convenient way to maintain consistency in design across different pages while working within the parameters of Squarespace 7.1. If you have further questions or need additional information, please ask!

Copy & Paste Feature

Squarespace has released a massive update for experienced designers so you can unleash a property feature. Fluid Engine makes it easy to copy and paste whole sections. Just highlight the boxes, go to the part of your site where you want to duplicate the section, execute a simple ctrl c + ctrl v, and boom! The potential of this is crucial, as Squarespace has truly demystified the design process, allowing both experienced designers and novices alike to build a site quicker than ever.

Text Scale & Highlight

Text scaling takes this a step further by dynamically changing the size of text in line with the size of the viewport so that every user experiences a consistent scaling down and transition from desktop to mobile. This gives consistency and ease of use across devices.

In addition, the new feature allows users to emphasize text, even isolated words in a section, with design styles. This goes as far as adding animated effects, which both make the text pop but also guide the viewer's gaze to what information is being shared. These updates help to make your Squarespace website cleaner and more captivating.

Google Merchant

The latest addition to Squarespace is a game-changer, especially for e-commerce store owners who may have been contemplating between Squarespace and other e-commerce platforms. Squarespace has now introduced the capability for users to seamlessly connect with Google Merchant accounts.

This integration with Google Merchant on stores is a huge upgrade for online stores to show off products on Google. This integration becomes attached to the online shopping experience where potential customers can search for items, and in return, they see your products listed as recommendations. This update is a huge reach for Squarespace, and we are so excited to see this powerful feature!

Who Benefits Most from Squarespace’s 2025 Updates?

Best Use Cases:

1. Small Businesses: Improved eCommerce tools and analytics make Squarespace a viable option for online stores.

2. Creators and Educators: Membership features and gated content empower creators to monetize content directly.

3. Content-Driven Sites: Advanced design and SEO features benefit blogs, portfolios, and media websites.

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Frequently Asked Questions (FAQ)

What are the biggest Squarespace updates in 2025?

The most notable updates include:

• AI-powered personalization and content tools

• Native payment system called Squarespace Payments

• Client Invoicing and enhanced CRM tools

• Online Courses with video tracking and revenue features

• Google Merchant integration for product visibility

• Saved Sections and Copy-Paste features in Fluid Engine

• Text Highlight and Scaling for Responsive Typography

Can I sell digital products or courses on Squarespace now?

Yes! Squarespace now supports:

• Digital product selling

• Professional online courses using Fluid Engine

• Progress tracking, video lessons, and layout templates are all included

How does the new Squarespace Payments system work?

Squarespace Payments:

• Is a native payment processor (no third-party required)

• Ensures faster and more secure checkout

• Comes with a simple onboarding flow

• Supports streamlined invoicing and CRM integration

What is the Client Invoicing feature?

Client Invoicing helps you:

• Collect client data via intake forms

• Create customizable invoices

• Manage projects and payments in one place

• Integrate with your existing CRM tools

How does Squarespace support AR or VR in 2025?

While not built-in fully yet, Squarespace is:

• Moving toward AR-ready commerce

• Encouraging third-party integrations for virtual showrooms

• Likely to expand immersive shopping support based on eCommerce trends

What is the “Saved Sections” feature in Squarespace?

This feature lets you:

• Save full website sections by clicking the heart icon

• Reuse saved layouts across multiple pages

• Note: Updates to one section don’t auto-sync to others

What’s new in Squarespace email marketing?

Major 2025 updates include:

• Smarter email automation

• Seasonal templates

• Editable discount fields

• Personalized targeting for repeat customer engagement

What are Squarespace’s new AI features?

Squarespace AI helps users:

• Generate near-final content automatically

• Assist in writing, editing, and launching websites faster

• Customize tone and layout for emails, pages, and product descriptions

Can I now accept cryptocurrency on my Squarespace site?

While not officially confirmed yet, Squarespace is:

• Likely to offer crypto payment options shortly

• Exploring blockchain-based features like NFT marketplaces and decentralized site hosting

Is there an official mobile app update?

Yes! Acuity Scheduling now has:

• Improved mobile tools

• Payment links and client booking from the app

• Automated receipts and simple invoicing features